TANNING WOMEN OF COLOUR
As a passionate spray tanning artist of 15 years, I have had the privilege of tanning women from all walks of life. Over the last few years, I’ve had a growing number of women of colour, inquire about getting a spray tan who are now regular clients.
There are many misconceptions regarding the reason why women choose to spray tan. It’s not always about being really dark… in fact, most of my clients opt for a glowing spray tan to even out skin tone and tan lines (think sock tans and sports bras lines) and reduce the appearance of cellulite, stretch marks and veins. No matter what the reason for the spray tan, most women agree that a spray tan makes them feel confident and healthy.
The goal for spray tanning a woman of colour is not exactly the same as a non-person of colour.
For my women of colour clients, our goal is to achieve an even skin tone while getting rid of the grey, ashy look, or the dull and uneven undertones that sometimes show up (especially in the colder months).
Women of colour also enjoy glowing skin and the goal isn’t always to be darker but to enhance their natural skin tone. A spray tan can even out imperfections, lighter patches and create a melanin popping vibe.
People of colour are also becoming more mindful of Skin Cancer and Sun Damage and although they may have a smaller percentage of getting skin cancer, they have the highest percentage in late-stage survival rate.
During the lockdown, I was lucky enough to complete a specialist certification for spray tanning Women of Colour with a fellow Spray Tan artist and Diversity Beauty Expert, Maria Michelle’lee, owner of Brown Sugarz Spray Tanz where I learnt how to best accommodate my clients with darker skin tones.
At Blushaé, we cater to all women, regardless of skin-tone, age, religion, ethnicity, etc and believe all women have the right to feel included, confident and beautiful.